Services + Process
I bring graphic design and copywriting together with new technology and modern marketing techniques.
The result is a highly creative mix of artistry, science, engineering and determination to fix problems and find solutions in a very fast-changing landscape. I specialise in creating and developing digital brands including content design for digital platforms. I try not to restrict myself to one area. The blend of digital design, branding, and strategy is where I feel I excel. Digital design should translate into economic value for the products and/or services of the digital brand.
![](https://usercontent.one/wp/www.papermatters.dk/wp-content/uploads/2021/04/Header-4-1539x818.jpg)
Digital Branding Strategy
If you're not sure where to start when it comes to branding your business, this is the perfect place.
Digital branding is about establishing your brand’s story and presence in the digital space - it is the key to establishing a meaningful connection with your target audience. It’s about using your unique proposition to differentiate yourself and your offerings from the competition.
I believe in crafting holistic brand identities built on solid foundations. It is my goal to create a cohesive visual system that serves in a digital world and grows your business while also enhancing your customer experience.
What I do
~ Industry & Target Audience Research & Analysis
~ Digital Value & Unique Proposition
~ Brand Voice of Tone & Messaging
~ Discovery + Creative Strategy
~ Brand Concept & Guidelines
Creative Content Design
Digital content needs to deliver a powerful and cohesive customer experience. Remember, your customers’ experience of your brand starts and ends with your content.
Through research and insight into the audiences your brand is serving, I can help identifying the social values of your target clients. Then, by developing the right digital branding strategy and branded aesthetics, your audience will enjoy the best social and digital experience.
What I do
~ Creative Content Strategies
~ Visual & Consistent Brand Identities including Logo, Colour Palette, Font System & Brand Guidelines
~ Website Design in WordPress, Shopify, WIX, Format & Squarespace
~ Newsletter Strategy & Creative Design
~ Social Media Content including Copywriting, Stories, Reels, Photographs, Graphic Design, & Videos
Social Media Management
During my life and career, I have taught myself to understand digital and social languages. I grew up in the new social world, and I know the possibilities and restrictions of digital branding including social media platforms. This allows me to put a branding vision for social media management in place.
I can help you elevate your brand on social media through thoughtful strategy and content, a cohesive feed design and carefully written copy. Remove the daily stress of planning what to post in order to focus on other aspects of your business.
What I do
~ Industry & Target Audience Research & Analysis
~ Social Media Strategy & Content Planning
~ Creative Content Design: Photographs, Videos, Graphic Design
~ Paid Social Media Advertising
~ Campaign & Community Management
![](https://usercontent.one/wp/www.papermatters.dk/wp-content/uploads/2021/04/Header-1-1539x824.jpg)